Technical Marketing Manager

We at Yara are part of a global network, collaborating to profitably and responsibly solve some of the world's key challenges - resource scarcity, food insecurity and environmental change. About the Unit As the world’s leading fertilizer company, Yara plays a key role in Regenerative Agriculture, particularly through its Specialty Products (Fertigation, Foliar and Biostimulants). Our fertilizers and crop nutrition programs contribute to the food production needed to meet the needs of a growing global population. Our products and solutions for industrial customers, meanwhile, help reduce pollutant emissions, improve air quality, and ensure safe and efficient industrial operations. Yara is a global company built on a multicultural organization, firmly rooted in its Scandinavian heritage, with safety at the heart of its priorities.Yara is a “Handi-Dégourdie” company, committed to inclusion and the employment of people with disabilities. For more information, visit www.yara.com and www.yara.fr . We are looking for a Technical Marketing Manager to join Yara France organization. About the Role The Product Management team brings together a diverse range of expertise across chemistry and process engineering, agronomy, regulatory affairs, quality, and sustainability. Working collaboratively across a broad portfolio of fertilizer solutions, including commodities, nitrates, premium fertilizers, foliar products, and biostimulants, the team plays a central role in shaping innovative and customer-focused offerings. Technical Marketing Manager supports the successful market positioning and commercialization of our product portfolio by leveraging this collective expertise. Working within the strategic direction set by the Head of Product Management and in close partnership with colleagues across the team, the role is instrumental in translating complex technical knowledge into clear, differentiated, and value-driven product messaging. The Technical Marketing Manager also contributes to the effective deployment of product messaging within the sales organization, equipping teams with the insights and tools needed to engage customers and drive growth across the full portfolio. Responsibilities Product Messaging Development: transform complex technical topics into clear, differentiated, and consistent messages. Develop a strong understanding of product characteristics across technical, agronomic, regulatory, quality, safety, and sustainability aspects, leveraging the expertise of the Product Management team. Build sales arguments in collaboration with the Performance & Growth Managers for each product range. Structure clear, educational, and differentiated product messages, directly usable by the sales team. Adapt content for external audiences (distributors, advisors, farmers), in coordination with the Marketing & Communication team. Act as the owner of consistency for product messaging across all materials and channels (sales presentations, website, digital communication, events, etc.) Sales Support and Go-to-Market Execution: ensure product messaging is usable and effective in the field by adapting content to needs, supporting capability building, and contributing to product launches and their deployment. Produce content for sales enablement tools and go-to-market initiatives (presentations, product sheets, sales arguments), in collaboration with the Marketing & Communication team. Gather needs from sales teams, particularly during regional meetings, and update content accordingly. Contribute to capability building and effective adoption of product messaging internally (product launches, portfolio updates) and externally (technical support during customer product listings). Participate in the preparation of product launches with Product Management, Marketing & Communication, and Sales teams Market and Competitive Analysis: continuously support the improvement of product positioning to maintain offering relevance in a competitive market. Structure feedback from sales teams and field interactions. Contribute to competitive intelligence, in collaboration with the Market Analyst, by monitoring competitive offerings, assessing product benchmarking and analysing market positioning. Cross-analyze field insights and market data to identify differentiation opportunities and improvement areas. Share insights with Product Management team and Performance & Growth Managers. Profile Master’s degree in agronomy, chemistry, engineering, or equivalent Initial experience (2–5 years) in technical marketing or a cross-functional role Experience in crop nutrition or agricultural inputs is a plus Ability to understand complex technical topics and engage with subject-matter experts; good understanding of field realities and commercial expectations Strong analytical and structuring skills with the ability to translate information into clear and business oriented messaging Ability to work cross-functionally with diverse stakeholders; strong interpersonal skills and team spirit Excellent written communication skills, with the ability to adapt messaging to different audiences Proactive and autonomous Proficiency in office tools (PowerPoint, Excel, Word) Experience with CRM, knowledge management, or market intelligence tools is a plus Basic knowledge of data analysis or visualization tools (e.g., Power BI) is an advantage Fluent in English Additional Information Location: Our preferred location for this role is Paris, France . Nevertheless, we remain open to considering candidates based in other locations across France Contact details HR representative: Laura Vicinaite, [email protected] Please send your CV and Motivation Letter in English by clicking the button “Apply now”. No CVs sent via email will be accepted. Apply no later than Last day to submit application is 4th September 2026 Knowledge grows through differences Yara is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. We believe that creating a diverse and inclusive work environment is not only the right thing, but also the smart thing to do. To deliver on this, Yara has firmly anchored Diversity, Equity & Inclusion (DE&I) in our business strategy and has more than 400 employees worldwide involved in D&I ambassadors networks. As part of our recruitment process, where permitted by local law, we may conduct reference and background checks. These checks will only be performed when deemed necessary for the nature of the job. Candidates will be informed by HR before any background checks are initiated.