Packaging Designer - Gaming

Description and Requirements Job Responsibilities Packaging Structure & User Experience · Design packaging structures that protect products while creating intuitive, efficient, and memorable out-of-box experiences. Consider every customer interaction from opening the box to removing accessories and product setup. Packaging Graphics & Visual Communication · Develop packaging graphics, layouts, icons, typography, and information hierarchy that clearly communicate product features while strengthening Lenovo's global brand identity. Design Development · Collaborate with Packaging Engineering, Industrial Design, and manufacturing partners to ensure packaging concepts are technically feasible, cost-effective, and ready for global production. Prototype & Production Validation · Review prototypes, production samples, materials, print quality, and structural details to ensure final production accurately reflects the original design intent. Packaging Innovation · Research emerging packaging trends, materials, sustainability opportunities, retail experiences, and consumer behaviors to continuously improve Lenovo's packaging systems. Cross-functional Collaboration · Work closely with global design, engineering, marketing, and supplier teams throughout the product development process while learning from senior packaging designers and contributing to a collaborative creative environment. Job Requirements Education & Experience · Bachelor's or Master's degree in Packaging Design, Graphic Design, Industrial Design, Communication Design, or a related design discipline with 3–5 years of professional experience in packaging design. Portfolio · A strong portfolio demonstrating excellent packaging design thinking, including packaging structure, graphic systems, typography, and real-world production work. Experience designing consumer electronics packaging is highly preferred. Packaging Knowledge · Strong understanding of packaging structures, materials, printing processes, manufacturing methods, and production constraints. Able to balance design intent with cost, quality, and manufacturability. Graphic Design Skills · Excellent visual communication skills with strong typography, composition, hierarchy, iconography, and layout abilities. Design Tools · Proficient in Adobe Creative Suite, especially Illustrator and Photoshop. Experience with packaging visualization, 3D rendering software, AI creative tools, or structural packaging software is a plus. Collaboration & Communication · Able to work independently while collaborating effectively with engineering, suppliers, and cross-functional global teams. Comfortable receiving feedback and presenting design rationale. Language · Good written and verbal English communication skills with the ability to collaborate confidently across global teams. 岗位职责 包装结构与用户体验 · 设计产品防护包装结构，打造简洁顺畅、令人印象深刻的开箱体验；统筹用户从开箱、取出配件到产品组装全流程触感与操作体验。 包装视觉与视觉传达 · 负责包装画面、版式、图标、字体及信息层级设计，清晰传递产品卖点，同时强化联想全球品牌视觉形象。 方案落地开发 · 对接包装工程、工业设计及生产供应商，确保包装方案具备技术可行性、成本优势，可面向全球量产。 样板与量产验证 · 审核手板、大货样品、材质、印刷品质及结构细节，保障量产成品完整还原设计初衷。 包装创新 · 调研前沿包装趋势、新型材料、环保方案、线下陈列体验与用户使用习惯，持续迭代联想整套包装体系。 跨部门协同 · 项目全周期联动全球设计、工程、市场及供应商团队；向资深包装设计师学习，共同营造协作创新的工作氛围。 岗位要求 · 包装设计、平面设计、工业设计、视觉传达设计等相关设计专业本科及硕士学历，拥有 3-5 年包装设计从业经验。 · 具备成熟作品集，能够充分体现完整包装设计思路，涵盖包装结构、视觉体系、字体设计及落地量产案例；有消费电子包装设计经验者优先。 · 精通包装结构、材料、印刷工艺、生产制造流程及量产限制条件，能够平衡设计创意、成本、品质与可量产性。 · 优秀视觉表达能力，熟练掌握字体、版式、信息层级、图标设计与画面排版。 · 熟练使用 Adobe 全套设计软件，精通 Illustrator 、 Photoshop ；掌握包装效果图、 3D 渲染、 AI 创意工具或包装结构软件者加分。 · 可独立开展工作，同时能高效对接工程师、供应商及全球跨职能团队；乐于接收修改意见，清晰阐述设计思路。 · 流利的英文读写与口语沟通能力，可顺畅对接全球各团队开展协作。