FraBeLux Marketing Associate

About this role

The Team:

The Global Marketing & Digital Wealth organization at BlackRock is a forward-looking, globally connected team at the center of the firm’s most high-impact priorities. We are architects of growth, working across functions and markets to unlock opportunities and accelerate outcomes for the business. In collaboration with both internal and external partners, we design the conditions for success—delivering next-generation campaigns, brand platforms, communications, training, and client experiences. Our work is powered by world-class centers of excellence spanning content strategy, research & analytics, and digital platforms & experiences.

​Work cross‑functionally with local, regional, and European stakeholders to deliver high‑impact marketing initiatives aligned with client segments and business priorities across the FraBeLux region.

Role and Impact:

The Associate role within FraBeLux Marketing plays a key role in delivering marketing initiatives that support local business objectives, with a primary focus on France and broader coverage across France, Belgium, and Luxembourg. The role partners closely with the FraBeLux Marketing team, the wider European marketing organization, and stakeholders across the business to help promote BlackRock’s capabilities to both institutional and wealth client segments.

This position is hands‑on and diverse, contributing to end‑to‑end execution across the marketing mix — including digital, events, direct marketing, and social — ensuring activities remain aligned with commercial priorities and tailored to local client needs. The Associate supports the development and delivery of marketing assets and activations, coordinating inputs across teams to deliver high‑quality, on‑brand outputs that strengthen client engagement and enhance BlackRock’s visibility in the region.

A core part of the role is supporting FraBeLux event strategy and delivery across proprietary and third‑party events, including logistics, invitations, onsite coordination, and post‑event follow‑up — helping deliver a strong client experience and ensuring events contribute to business priorities. The Associate also contributes to the local web and digital experience by supporting the management and optimisation of content on BlackRock.com, coordinating updates, and partnering with regional teams to improve accuracy and the user journey. In parallel, the role helps deliver paid social media activity and campaigns tailored to the FraBeLux markets, strengthening reach and engagement across priority audiences.

Through strong cross‑functional collaboration and a data‑driven approach, the Associate helps the team execute consistently and effectively across campaigns and channels, contributing to measurable marketing outcomes and ongoing improvement in delivery quality.

Responsibilities:  ​

• Event strategy & delivery: Support the development and execution of BlackRock’s event strategy across France, Belgium, and Luxembourg, ensuring alignment with commercial priorities and a best-in-class client experience. Lead the end-to-end delivery of proprietary and third-party events in France, including flagship conferences, industry events, and strategic partner activations. Take ownership of planning, logistics, invitations, stakeholder coordination, onsite execution, and post-event follow-up, driving flawless delivery and measurable business impact.
• Web, digital experience and own content execution: Contribute to the management and optimisation of local web pages on BlackRock.com. Coordinate content updates, ensure accuracy, and work with regional teams to improve the user journey. Support the integration of product, campaign, and event content across the site.
• Social media execution: Help deliver social media content and campaigns tailored to the FraBeLux markets. Coordinate local posts, adapt global content, track performance, and ensure alignment with brand guidelines.
• Campaign & content coordination: Support the delivery of integrated, omni-channel marketing programmes across France, Belgium, and Luxembourg by coordinating campaigns and content across email, web, social media, digital platforms, and events. Partner with internal stakeholders to localise global campaigns and develop market-specific content that resonates with target audiences. Drive the execution of strategic partner activations, overseeing digital campaigns, content marketing, social amplification, email communications, and event integration to maximise engagement, strengthen partner relationships, and deliver measurable commercial outcomes.
• Performance tracking & KPIs: Gather and analyse data on marketing activities—events, web, social, and campaigns—to track performance against KPIs. Prepare regular reports and identify insights to support continuous improvement.
• Cross‑functional collaboration: Work closely with FraBeLux, EMEA Marketing, Sales, and Product teams to ensure consistent execution and leverage regional initiatives for local use.
• Process & workflow support: Contribute to improving operational processes, ensuring efficient coordination, documentation, and delivery across all marketing activities.
• Drive AI adoption and marketing innovation, partnering with the head of Marketing to identify, test and scale AI-enabled solutions for content creation, campaign execution, reporting and operational efficiency.

Core Skills:​ 

• Excellent communication skills: fluent spoken and written English and French (Flemish a plus)
• Highly organised and detail‑oriented, with the ability to manage multiple tasks and priorities in a fast‑paced environment
• Proactive, curious, and eager to learn, with a strong sense of accountability and follow‑through
• Collaborative team player, comfortable working both independently and cross‑functionally
• Client‑focused and analytical, combining professionalism, service mindset, and the ability to interpret data and insights
• Demonstrate curiosity and fluency in leveraging AI-enabled tools or emerging technologies to improve productivity, decision-making, or client outcomes
• Experience applying AI or automation to improve workflows, enhance insights, or drive innovation within your function
• Demonstrate curiosity and fluency in leveraging AI-enabled tools
• Experience applying AI tools to improve productivity, decision-making, or client outcomes

Qualifications:

• Degree preferably in business studies, finance economics or communications/ marketing 
• 3-5 years’ experience in marketing, ideally within financial services, with exposure to events, digital marketing, and social media
• Interest in financial products and motivation to build investment knowledge
• Experience working in an international or cross‑functional environment is an advantage 

Additionally, employees are eligible for an annual discretionary bonus, and benefits including healthcare, leave benefits, and retirement benefits. BlackRock operates a pay-for-performance compensation philosophy and your total compensation may vary based on role, location, and firm, department and individual performance.

Our benefits

To help you stay energized, engaged and inspired, we offer a wide range of employee benefits including: retirement investment and tools designed to help you in building a sound financial future; access to education reimbursement; comprehensive resources to support your physical health and emotional well-being; family support programs; and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.

Our hybrid work model

BlackRock’s hybrid work model is designed to enable a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for all. Employees are currently required to work at least 4 days in the office per week, with the flexibility to work from home 1 day a week. Some business groups may require more time in the office due to their roles and responsibilities. We remain focused on increasing the impactful moments that arise when we work together in person – aligned with our commitment to performance and innovation. As a new joiner, you can count on this hybrid model to accelerate your learning and onboarding experience here at BlackRock.

Guidance on AI use for candidates

At BlackRock, AI has long been part of how we work – enhancing decision-making, improving operations, and helping us deliver better outcomes for clients. We encourage candidates to use AI thoughtfully to learn, prepare, and work more effectively; but during our interview process, we want to focus on getting to know you through your own experiences, thinking, and judgment. To support you, we’ve provided guidance on when and how to use AI during our hiring process so you can approach each step with confidence and showcase your best self.

About BlackRock

At BlackRock, we are all connected by one mission: to help more and more people experience financial well-being.  Our clients, and the people they serve, are saving for retirement, paying for their children’s educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive progress.

This mission would not be possible without our smartest investment – the one we make in our employees. It’s why we’re dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.

To learn more about BlackRock, please visit Careers.BlackRock.com. We also encourage you to get to know us on LinkedIn, Instagram, YouTube, X, and TikTok.

BlackRock is proud to be an Equal Opportunity Employer.  We evaluate qualified applicants without regard to age, disability, race, religion, sex, sexual orientation and other protected characteristics at law.